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For God, Country, and Coca-Cola

ebook
For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company — and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world — this is business history at its best: in fact, "The Real Thing."

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Publisher: Basic Books

Kindle Book

  • Release date: May 14, 2013

OverDrive Read

  • ISBN: 9780465046997
  • Release date: May 14, 2013

EPUB ebook

  • ISBN: 9780465046997
  • File size: 5429 KB
  • Release date: May 14, 2013

Formats

Kindle Book
OverDrive Read
EPUB ebook

Languages

English

For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company — and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world — this is business history at its best: in fact, "The Real Thing."

Expand title description text